A joint project between Dry and Richard Wharton - founder of Office shoes and named one of the world’s most influential people in fashion by Elle magazine - Shit Box is a lightweight portable cardboard toilet, made specifically for outdoor use. Dry were charged with the complete brand creation; including strategy, brand name, logo and identity (Little Jack character), packaging, through to ecommerce store site and it’s content. www.thebrowncorporation.com

Introducing the amazing Shit Box

SHIT BOX AT GLASTONBURY 2008

SHIT BOX AT GLASTONBURY 2008
SHIT BOX ECOMMERCE SITE: WWW.THEBROWNCORPORATION.COM

SHIT BOX ECOMMERCE SITE: WWW.THEBROWNCORPORATION.COM
TECHNICAL SPEC.

TECHNICAL SPEC.
HOW DOES IT WORK? ILLUSTRATIONS: MAXWELL PATERNOSTER

HOW DOES IT WORK? ILLUSTRATIONS: MAXWELL PATERNOSTER
iPHONE/TOUCH DESKTOP WALLPAPER

iPHONE/TOUCH DESKTOP WALLPAPER
BUTTON BADGES

BUTTON BADGES
NOW WASH YOUR HANDS!

NOW WASH YOUR HANDS!
What did we deliver: Brand Creation, including... Strategy Naming Creative Direction and Development Design Logo and Identity Copywriting Ecommerce Website

Dry - 53-55 Scrutton Street, London, EC2A 4PJ, +44 (0)207 324 7799. info@dry.uk.com