4Talent
Tags : Art direction, Graphic design, Project management
4Talent is Channel 4’s on- and off-line resource and access point to all of the Channel’s training and development schemes, and also provides detailed and valuable information on the workings of all its commissioning departments – highlighting opportunities available for aspirational talent to develp their creative careers in the mulit-platform world of broadcast media.
Dry were tasked with developing a campaign to engage with a hard to reach audience and raise the brands profile, all within a tight budget.
Photographer / John Ross