Yes Yes Jeans

Tags : New Look, Brand creation, Brand strategies, Branding & identity

New Look Yes Yes Jeans identity

A complete identity overhaul for New Look’s denim range; including a new brand name and logotype. YES YES has been designed to replace and refresh the existing ‘House of Denim’ label. A definite call to action style re-brand, reflecting the core customer’s lifestyle and attitudes.

New Look Yes Yes Jeans identity New Look Yes Yes Jeans identity New Look Yes Yes Jeans identity New Look Yes Yes Jeans identity New Look / Yes Yes Jeans point-of-sale New Look/Yes Yes Jeans swing tag New Look Yes Yes Jeans campaign